This information is in German language only.
PR & Brand Management
PR is the backbone of Brand Management and it's obvious that the two always should go hand in hand. PR stabilizes the brand and promotes the brand's image what leads to reputation.
Corporate Identity
Corporate Identity is much more than a nice design and a nice logo or signet. Corporate Identity defines the entire appearance of a company combining Corporate Design, Corporate Wording, Corporate Culture & Behavior to name the main pillars of CI.
CEO Reputation management
CEOs are the central strategic leaders of a company. They act as thought and opinion leaders & as the faces and the organs of trust. With their actions they shape the future of a company and can influence its external as well as internal reputation.